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General News

5 May, 2026

Grape Escape delivers for regional economy

Grampians Grape Escape wrapped a massive three days in Halls Gap, with more than 7500 people through the gates. The tourism impact was felt strongly across the region, with operators reporting a noticeable uplift in trade over the weekend.

By Mark Rabich

The Grampians Grape Escape delivered big, drawing more than 7500 people to Halls Gap. From wineries to artisan producers, exhibitors showcased the region’s best.
The Grampians Grape Escape delivered big, drawing more than 7500 people to Halls Gap. From wineries to artisan producers, exhibitors showcased the region’s best.

Local spending grew by 12 per cent compared to the same period last year, and 85 per cent of attendees travelled from outside the Grampians region.

Accommodation across Halls Gap and the wider region was at or near capacity over the weekend, a welcome economic boost and a further sign of strong demand for regional events of this scale.

Another positive was a 20 per cent increase in visitors staying for the entire time.

Across the festival grounds, over 100 wineries, food producers and artisan businesses poured, plated and showcased the very best of the area.

A little rain rolled through on Saturday – but no one seemed to mind, and the sun appeared on Sunday to cheer the crowds.

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“What a fantastic weekend!” festival director Kate Kirkpatrick said.

“To see so many people travelling to our region and embracing everything the Grampians has to offer is incredibly special.

“The support for our winemakers, producers and local businesses has been phenomenal, and it’s a powerful reminder of the role events like this play in driving regional tourism.

“We’re already looking ahead to 2027.”

Grampians Grape Escape will return from April 30 to May 2, 2027.

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